Bringing the blog back in-house
This move by Basecamp, along with other antidotal moves from others, maybe some research later, on moving away from curated platforms like Medium and other spaces where the author or company don’t really own the content or experience, to a self hosted content service like WordPress or Ghost is really on the rise. Maybe I’m just hyper aware of it from building out my own stream of content that is not tied to a specific platform, but I’m definitely seeing a growing trend.