In any event, now that Gatsby has been gobbled up, it’s clear that Netlify is one of the strongest players in this ecosystem — regardless of whether it’s a Jamstack company or one focused on “composable architectures.” Vercel is now probably its closest competitor, although CDN companies like Fastly and Cloudflare are also successfully mining this space.

It’s tough to be a cloud provider, and it was likely that we’d see a survival of just a few major players as they acquire their less successful competition. It will be interesting to see if niche offerings like Deno Deploy or can carve out a sustainable business.